What is Directory Submission:
Directory submission is one of the major Off Page techniques in SEO. It involves submitting your website in particular categories. For example, if you have a medical-related services website, you need to submit it under the health/hospital category if you are a link-building expert you are aware of this directory listing. Basically, this indicates the Search Engine about your website and the nature of your business as well. At the same time, we can high-quality backlinks from the desired website.
When you are submitting your websites/URL, you will be asked for basic details like Page Title, Business Description, Tags/Keywords, Contact Email, etc., It will be more beneficial when you are getting instant approval. And this implies natural link building and search engine friendly as well.
Acquiring backlinks from Top Directory submission sites helps your site to gain traffic and make your site progress, which is the most advantageous thing. You can choose the type of submission for free or paid as of your own choice. Anyhow it won’t affect your ranking efforts or link juice structure.
Checklist/Tips to Submit your Business:
- Check with the Title length (which limits up to 65 characters)
- Title with Brand name would be a better option rather than stuffed keywords
- Avoid promotional language with your title
- Use a business description that should be easy to understand about your nature of business
- More stuffed Keywords in your description are not a good option. Most importantly, it won’t help you in ranking at any cost
Types of Directories:
There are several types of directory submission avail to submit your websites with the ‘n’ number of categories. With these types of categories, you can eventually generate more natural backlinks. The major types of submission are,
- Free Directory Submission – Most common and preferred directory submission type by experts. In this type, you will add your link to a website with a business description free of charge. And this might be ended up with a no-follow backlink but that’s not a serious concern.
- Free with Reciprocal Submission – This is something similar to the previous type, but the only thing is you need to give them a link back.
- Paid Directory Submission – In this type of submission, you need to pay some bucks to list your product or sites. Sometimes paid directories requires image along with detailed business description which gains more eyeballs.
Benefits of Directory Submission:
As mentioned earlier directory submission is effortless and as simple as a telephone directory. Instead of phone numbers, there will be a lot of sites and service/product information that are aligned under particular classifications/categories as per the niche.
- Increased Link Juice/Popularity – To generate high quality and natural building process, directory submission might be the easiest and most essential work for SEO activities. As before said it helps to generate traffic and make your site progress. And it possesses the major part of link juice across the web.
- Better Ranking – While you are submitting your business to the top-rated directory submission sites it will get big exposure. As per the report, it will enlightened activity for ranking purposes as well.
- Faster Indexing of Website / Indicates Search Engine of Websites – Once you submitted or listed your websites with directory submission sites, the search engines will start to crawl your website, and eventually, you will see results in terms of Ranking.
- Traffic Generation – At last, if you submit your business description with keywords optimised in relevant sites and categories, there will be a massive jump in traffic for sure.
